Product Marketing Manager, Brand at Snap Inc.

This role at Snap Inc. focuses on shaping and amplifying the brand's identity and perception across various marketing channels. The Product Marketing Manager, Brand will be responsible for developing and executing strategies that enhance brand awareness, drive user engagement, and communicate the value proposition of Snap's products and features to a broad audience. The position requires a deep understanding of brand strategy, consumer marketing, and the social media landscape. The ideal candidate will be adept at translating product capabilities into compelling brand narratives and ensuring consistent brand messaging throughout all marketing efforts. This role involves close collaboration with product, marketing, creative, and communications teams to ensure cohesive brand experiences. Ultimately, the Product Marketing Manager, Brand plays a crucial role in building and maintaining Snap's brand equity, fostering a strong connection with its user base, and supporting the company's overall growth objectives through strategic brand initiatives.