Senior Product Manager, Consumer Payments and Retention at Roku
Interview Preparation Plan
This role at Roku is responsible for owning the payment experience, ensuring compliance, and driving subscription retention efforts across the entire Roku ecosystem. The Senior Product Manager will focus on enhancing consumer-facing experiences for adding and updating payment methods with the goal of increasing purchase conversion. They will also drive method of payment enhancements to give users more choice in how they purchase on Roku. Key responsibilities include defining and shipping retention mechanisms such as smart cancellation save offers, win-back pathways, and seamless discovery and subscription into other services. The role involves running A/B tests to quantify the impact of features and capabilities across the payment and retention portfolio. Success in this role requires a deep understanding of consumer subscriptions and the streaming industry.
Key Responsibilities
- Enhance consumer-facing payment experiences for adding and updating methods.
- Increase purchase conversion rates for Roku subscriptions.
- Drive improvements in payment methods to offer users more choices.
- Define and implement retention mechanisms (e.g., cancellation saves, win-back offers).
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