Brand Manager, Women's Private Brands at Stitch Fix

As a Brand Manager for Women's Private Brands at Stitch Fix, you will be responsible for developing and executing brand strategies for our in-house apparel lines. This involves understanding the target customer, identifying market trends, and translating these insights into compelling brand narratives and product assortments. You will collaborate with cross-functional teams, including design, merchandising, marketing, and data science, to bring these brands to life and drive their success in the market. The goal is to enhance brand loyalty, customer acquisition, and overall business performance for Stitch Fix's private label offerings in the women's category. This role requires a deep understanding of the fashion industry, a keen eye for style, and a data-driven approach to brand building. You will manage the brand's identity, positioning, and communication across all touchpoints, ensuring a consistent and engaging customer experience. Success will be measured by the growth and profitability of the private brands under your purview, as well as their contribution to Stitch Fix's overall value proposition.