Digital Art Director at Bath & Body Works

The Digital Art Director at Bath & Body Works is responsible for shaping and executing the brand's overarching creative vision across all digital platforms. This role involves conceptualizing and developing modern, elevated digital experiences that translate into successful marketing campaigns. The Digital Art Director will play a key role in evolving and transforming the brand's digital marketing efforts, ensuring a cohesive and impactful brand presence while maintaining meticulous attention to detail. Collaboration and communication are paramount, as this role requires working closely with team leads, cross-functional partners, and executive leadership to gain alignment on creative strategies and presentations. The Digital Art Director will also influence business partners, including merchants and marketing teams, to deeply understand their strategies and translate them into compelling creative executions that bring products to life. This includes leading photo and video shoots, focusing on innovative motion graphics and immersive photography, and staying ahead of emerging trends in marketing, design, and typography within the retail space.