Executive Editor, HCP Omnichannel Content at TSR Consulting
Interview Preparation Plan
As an Executive Editor for HCP Omnichannel Content at TSR Consulting, you will be responsible for ideating, creating, and managing digital content strategies that engage healthcare professionals (HCPs). This role requires a strong understanding of omnichannel content development, including various formats such as text, imagery, multimedia, and interactive content across different channels. You will partner with marketing and innovation teams to execute content ideas, ensuring alignment with an audience-first strategy and maintaining content performance. The position also involves leveraging AI tools to optimize content creation and ensuring all content is medically accurate and compliant.
Key Responsibilities
- Ideate and create tests for omnichannel content to engage Healthcare Professionals (HCPs).
- Maintain and optimize ongoing omnichannel content tests for stable or growing performance.
- Partner with marketing innovation teams to execute content strategies across channels and platforms.
- Develop and manage content across various formats (text, imagery, multimedia, interactive).
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