Senior Copywriter at Taylor

The Senior Copywriter at Taylor will be responsible for crafting compelling and persuasive copy across various platforms to engage target audiences and drive desired actions. This role involves developing creative concepts, writing and editing content for marketing materials, digital campaigns, and other communication channels, ensuring alignment with brand voice and objectives. The Senior Copywriter will also play a key role in shaping the brand's narrative and contributing to overall marketing strategy through effective storytelling and communication. This position requires a high level of creativity, a keen eye for detail, and a deep understanding of marketing principles. The Senior Copywriter will collaborate with cross-functional teams, including marketing, design, and product development, to ensure consistent messaging and brand representation. They will also be expected to stay updated on industry trends, conduct market research, and analyze performance metrics to optimize content and achieve business goals.