Brand Marketing Director / Manager – Beauty at SBH Fashion
Interview Preparation Plan
SBH Fashion is seeking a Brand Marketing Director/Manager with a focus on the beauty sector. This role is responsible for developing and executing comprehensive marketing strategies to enhance brand visibility, market share, and customer engagement within the beauty industry. The position requires a deep understanding of the beauty market, including current trends, consumer behavior, and competitive landscapes. The ideal candidate will lead cross-functional teams, manage budgets, and drive innovative campaigns to achieve brand objectives and business growth. This is a key strategic role within SBH Fashion, requiring a blend of creativity, analytical skills, and leadership to position brands for success.
Key Responsibilities
- Develop and implement integrated marketing strategies for beauty brands.
- Conduct market research and analyze consumer insights to inform strategy.
- Manage brand P&L, budgets, and resource allocation.
- Oversee the creation and execution of marketing campaigns across all channels.
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